We took Peter Drucker’s “If you can’t measure it, you can’t manage it” principle so seriously that we surrounded ourselves with vast amounts of data and a great deal of technology. This enables us to learn, adapt and constantly improve our performance in today’s unpredictable, yet powerful, Search and Content Marketing environments.
Our data-driven approach brings the short-term benefits of paid advertising and the long-term rewards of inbound marketing together, steering us towards our goal of outperforming any other digital marketing strategies.
Sharing our methodology with the world brought us an European Search Award for Innovation this year, thus recognising the work we have done in the past 4 years and further supporting our mission.
WE ARE WORKING WITH SOME OF ROMANIA'S LEADING BRANDS
WE PUT DATA AT WORK THROUGH SEO & CONTENT IN OUR MISSION TO
DEVELOP THE MOST EFFECTIVE DIGITAL STRATEGY
When most people think about content marketing, they dedicate a large proportion of their mindshare to the content creation process, when, in fact, the distribution is the most important step. Creating unique quality content for specific audiences is necessary but if it’s not distributed and noticed, the power of this tactic is greatly reduced. We need to get content in front of new visitors so that we can grow our base of followers and leads, which fuels the exponential growth produced by the content marketing strategy. Having the resources and starting with a clear distribution plan is what accelerates our content and justifies the investment we’re making in creating it. In the long-run this content will bring a consistent amount of traffic because there’s always a segment of people searching for the relevant search term and landing on that content.
We believe that the key to effective native advertising is to use the same genuinely good intentions that fuel great editorial content. By integrating strategic planning and journalistic expertise we successfully engage the audiences of major online publications and carefully selected blogs. As a result, the content we create produces measurable impact on a business, yet feels totally at home in its native environment.
SEARCH ENGINE OPTIMIZATION
Contrary to what many may believe, Search Engine Optimization got way simpler. It got to a point where the environment is more stable and its rules are not a mystery anymore. We keep it cool, logical and analytical in order to achieve the best technical shape of a website and understand what targeted audiences search for and the information they expect to find. Backed up with our content marketing & native advertising campaigns, we deliver measurable and predictable SEO results.
WE ARE AN AWARD-WINNING AGENCY
It’s in our DNA to be proactive in finding innovative solutions to our industry’s challenges. In the past four years, we’ve created a whole new methodology, that enables us to make the previously uncertain Search environment as predictable and measurable as any other marketing channel. Our approach has now been adopted by companies all over the world and it has won the Best Innovation at the 2016 European Search Awards. This recognition boosts our drive to further pursue our mission.
WHAT OUR CLIENTS SAY ABOUT US
„Our collaboration with Upswing has been a succes since day one, helping us to accomplish our objectives with Banca Transilvania’s online presence. A team of dedicated proffesionals that managed to exceed our expectations“.
„Upswing? A young, dynamic and savvy team who is eager to deliver performance. Our experience with Upswing can best be described in terms of proactive approach, efficiency, flexibility, constant communication and performance growth from one month to another throughout our entire collaboration. Professionalism is the word that sums it up.“
Our app has seen an amazing adoption just a few months after its launch and SEO monitor can be credited for most of this success. SEO monitor gave us a clear plan with clear objectives, and consistently over-achieved these objectives. In just a couple of months we appeared in the top ten results for our most important keywords.
At SEO monitor you will find the ‘TEAM’ that will do wonders because they have what it takes: know- how, proactivity, enthusiasm and, last but not least, stability. Traffic increasing from month to month, suggestions for improvement, the desire to succeed and rise above expectations.
For us SEO Monitor is a guarantee of success in a market where we intend to be leaders, and the stage where we are now with them gives us confidence that we will succeed
SOME OF OUR PUBLISHING PARTNERS
Our Articles (ro)
We are learning a lot and so can you